Sunday 30 May 2021

Youtube's New Monetization Policy Forces Ads on Channels, Sandeep Maheswari Switches to SMtv to Get Rid of It

Sandeep Maheshwari is so popular among the youth as a motivator that every youth who once hears his upbeat words becomes his follower. A Delhi based Youtuber and just 40 years old Enthusiast who runs his youtube channel named Sandeep Maheswari with over 20 million subscribers recently gave a big shock to his followers by uploading a video on May 28, 2021 titled Watch My New Videos On My New Channel - SMtv - 100% Free From Advertising & Subscription!.


In this video he clarifies that he is not satisfied with Youtube's new monetization policy, which states that Youtube can now show ads on any non-monetized channel and pocket the entire revenue earned from it. Actually, Sandeep Maheshwari is a man of words. He promised his viewers that he would not run ads on his channels as the ads for him were distracting in the middle of a video. To give his YouTube viewers a seamless experience of his motivation sessions, he disabled the monetization of his channel.

But Youtube is now determined to show ads and not so Sandeep Maheswari. He cannot allow others to gain a business on his hardwork. Moreover, he is committed to his viewers. He has to keep his promise.

Maheswari recently wrote an open letter to Youtube India describing his opinions and expressing his points of disagreements.

Know Youtube's Tearms of Service

Youtube has recently changes its terms of services and the summary of its terms of services are as follows.
  • Facial recognition restrictions: The Terms of Service already state that you cannot collect any information that might identify a person without their permission. While this has always included facial recognition information, the new Terms make that explicitly clear.
  • YouTube's right to monetise: YouTube has the right to monetise all content on the platform, and ads may appear on videos from channels not in the YouTube Partner Programme.
  • Royalty payments and tax withholding: For creators entitled to revenue payments, such payments will be treated as royalties from a US tax perspective, and Google will withhold taxes where required by law.

In those policy updates, Sandeep Maheswari has complaints for the second condition.